SEO & Digital Marketing ++
Before continuing, do you know what is called BRANDING?
In very few words Branding is the process of building a brand, establishing the strategy to follow to manage assets linked to a business name, symbols or logos. These aspects influence the value of the brand and the way consumers behave. A well positionated company with a strong corporate identity has all the conditions to become a stable source of income.
What branding aims to highlight is the power of the brand. Those values of an intangible nature, such as credibility and uniqueness, that help them to stand out from others and cause a unique impact on the market. The branding tries to reinforce the qualities that the brand transfers to the client and that suppose its strength. This is how the user attains a brand with a value, such as innovation, quality, originality, etc.
A good branding strategy should:
1- Transmit confidence and credibility.
2- Highlight at all times the values of a brand.
3- Stand out from the competition.
4- Reinforce the identity of the products and services.
These concepts are what a company must develop for the customers to feel empathy when viewing their products and services.
Objectives of Digital Marketing on Social Networks
Followers (Develop Brand Awareness)
Increase your brand’s awareness with Social Media Marketing. Every brand or business that promotes its products and services online takes advantage of today’s popular social media channels. Growing your followers on social media will help you increase word of mouth and referrals. We will ensure that your followers match the demographics, interest, and behaviors of your typical customer.
Engagement (Build Relationships)
When you build a strong connection through engagement with your audience, they are more likely to make use of your service or buy your products. Social Media allows you to engage with customers and for customers to engage with you. Engaging with customers will build a very important trust, loyalty and boost referrals.
Traffic (Increasing Web site Exposure)
Increasing your Web site traffic will directly influence on leads and sales. The more Web site visits you receive, the more opportunities you have to generate quality leads, gain new clients and to keep happy your current ones.
Vision Original focus on developing integral solutions about digital marketing:
OUR DIGITAL MARKETING SERVICES
Social media marketing is currently (without any doubt) the best way for any business to grow and increase the interest in its products and services.
The profit of a successful marketing campaign have a long time impact. Beyond the amount of money that you can earn in the short/medium term, you have the possibility to approach clients who had no idea that you existed. That possibility is worth gold if you know exactly what to do with them once they are close.
We are not one single day without consulting social networks whether it’s searching for news, greetings for birthdays, remembering/searching some events, looking for some information or just chilling. This makes social networks a very powerful weapon that constantly influences our daily decision making.
This situation will not stop while the internet continues to exist, so the quality of our online presence is vital.
For most of the businesses keeping up with online marketing is something very complex and it takes too much effort and time.
Creating a marketing department for your company also means a big investment of money: purchase of fast and specially designed equipment for graphic and video design, extra space, employee search, salaries, layoffs, etc. Because of these facts, online marketing is often erroneously ignored or pushed to the bottom of the priority list.
‘‘Having a nice online presence is useless if you don’t have a clear marketing strategy”
Whether you are currently starting a new brand or you already have an existing one (but it’s not giving you satisfactory online results) you need to know that our services are not only about posting interesting and original content. Vision Original offers integral and specific digital solutions:
Our working method
Step 1 - X-ray to your brand
We analyze the past and current process of your brand building together with your corporate identity. Finally we compare that information with all the products and services you offer or you want to offer.
With this process, we will have clear everything about what was done, what was not and what should be done.
Step 2 - Analysis of your audience
Do you know the average age of the public that visits your website and social networks? Are they mostly women or men? What are their professions? What days and in what range of schedules do you have more visits?
Thanks to the actual technology we can access all that information and use it to directly target the kind of clients that are interested in you.
Step 3 - Competition
We analyze the market in were you move, together with your direct, indirect and future competition.
Step 4 - Objectives
Having all previous information about your brand at our disposal, we make a plan according to your brand current situation in the short, medium and long term.
Step 5 - Planning
Here is where we organize all the future work, according to the objectives that you and us have agreed.
Step 6 - Let's do it
In this step, we send you the specific final proposal for your approval (or last modification), and once it’s accepted, the work starts automatically.
Step 7 - Review of statistics
This is perhaps the most important step of all.
Whether it’s a campaign to increase the traffic to your Web site, expand the database of emails or creation of direct-sale campaigns, we study the final statistics to measure the response of your audience. Very important to know what to improve in the future.
We send you monthly reports with all the general statistics.
SEO DIGITAL marketing PLANS
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PREMIUM SERVICE Plus
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Do you have any doubt? Please check our Frequently Asked Questions section:
You can cancel any of our services at any time without charge.
But don’t worry, this generally never happens. Thanks to digital marketing you will see that your incomes will be clearly higher in the medium and long term.
This question is very relative.
Digital marketing (like any other kind of marketing) is a process that usually takes a couple of months to start taking shape. It all depends on what service you have, what are your objectives and how the brand / company responds to the costumers after we approach them to you.
This is why some of our plans (such as basic and standard) begin with a longer started trial period than the rest, having that ”accommodation” process.
We also clarify that in several cases the results are practically immediate since many companies hire services already having some social networks and Web sites with certain volumes.
After finalizing the payment you will receive an email (asap) with the direct email and phone/whatsapp number of the agent that will represent (globally) your brand. You will also receive a form that you must complete with the information of your company, that we will use to begin the FIRST STEPS.
In any case, the agent will be in direct communication with you by the way you feel more comfortable (email, whatsapp or skype) from the first day.